Detroit Auto Show Grills

[jbenavidez2]

Oh look at those bodies!  Painted to the new ford colors.  Too bad weber doesn't offer them.




Sent from my iPhone using Tapatalk

[LightningBoldtz]

Very cool

[jbenavidez2]

Credit to Eric Tung, Fords' Social Media Elite


Sent from my iPhone using Tapatalk

[GregS]

interesting way for ford to show the new focus colors, no?   

[addicted-to-smoke]

So, Ford just picked "a recognizable thing" to repaint to highlight car colors? Interesting.

[LightningBoldtz]

This gets me thinking how much I would love to see a pearlized kettle.....

[Troy]

Maybe their display design guy is a WKC member

Te smokey joes do a great job of showing off the colors from all angles. Swatches aren't exciting enough. Everyone does panels, but even panels don't show off all the colors from ALL angles. Plus they're harder to layout. The grills are domed and have a square footprint, perfect for that application.

[stellato1976]

ford should give away a matching color weber with every new car purchase.

[Ted B]

ford should give away a matching color weber with every new car purchase.

That would get really expensive for a lot of us here.

[MINIgrillin]

Nice way to pull people into the booth. Original..

[Saugust]

So, no Weber logos anywhere? How does that work?

[WNC]

Damn, I would love one in that silver/grey color (upper right corner)

[WNC]

Weber that is...

[addicted-to-smoke]

Maybe their display design guy is a WKC member

Te smokey joes do a great job of showing off the colors from all angles. Swatches aren't exciting enough. Everyone does panels, but even panels don't show off all the colors from ALL angles. Plus they're harder to layout. The grills are domed and have a square footprint, perfect for that application.

Excellent points.

So, no Weber logos anywhere? How does that work?

Normally, by "deleting" a logo you won't be responsible for compensating the company for providing the product that helps you sell your product. (Even though it's "free advertising" for the providing company, on some level.)

"Providing" is an interesting term, because it might not have been acquired from the company directly but instead, purchased at retail and then modified. It could be cheaper to purchase it rather than given the product but then have to pay the company for the privilege.

For years, Apple's logo has been removed from all sorts of Macintosh computers on TV appearing in sitcoms or commercials for example. Microsoft infamously did it once for a print ad. Talk about awkward.

In Ford's case they would have had to create new lid vents, here sans text and handle tab. And have the paint removed and repainted. Probably not difficult for a car company to make happen. Not sure why the SJ Premium lid handle was used, unless the gray Weber logo is easier to remove than the white logo on the regular SJ's handle.