Troy is 100% correct, BCC is nothing other than a gimmick. If you want to buy a BCC chicken stand and never use the can, that is the perfect way to go. I do love saying and spatchcocking chicken, IMO it's the best way to cook a whole chicken. And it sounds HAWT!
AmazingRibs.com did a fantastic article on BCC chicken, it's a long read but worth it.
Spatchcock, spatchcock, spatchcock......